Names and slogans make companies and products into heroes if they are created by carefully-selected and experienced naming experts. The selection of the right naming agency provides the necessary security here. After the creation, we also take care of the name protection and trademark protection of the new name.
and many more...
Because the trademark protection of our creations is essential, during the first 10 years, we handle this for our customers (including legal advising and registration in the appropriate registries). Since trademark law is an indispensable part of an extensive naming development, erfolgswelle® works on a team with selected trade law specialists for national and international trademark protection.
* The trademark protection applies for 10 years for Switzerland. After that, the duration of trademark protection can be extended at reduced rates at the request of the customer. (trademark protection for Europe/worldwide upon request)
As a well-networked naming agency, erfolgswelle® has deep experience in the naming and branding sectors. We create naming concepts with selected name developers in the appropriate countries. Only this way can we guarantee that a name will also achieve the intended effect in the target market.
Naming creations with erfolgswelle® offers all-around service: On request, we will "decorate" the appropriate name with a meaningful slogan. In addition, our customers enjoy all-around trademark protection.
Inclusive at erfolgswelle®:
Register a name and have it protected.
We register new names worldwide - and protect them effectively.
1. The funnel approach
Based on the briefing, erfolgswelle® develops, together with national and international naming experts in the target markets, a palette with hundreds of possible names. After a first selection, we present all functional creations to the management. For approximately half of the clients, a single rounds results in the final decision. On request, we will initiate a second round (included in our fee). There, our naming agency will develop additional names based on the first selection. The favorites are subjected to thorough trademark research. Now the decision is made: The management selects its new company name or the product name. The funnel approach is suitable for customers who would always like to keep a hand on the rudder and who prefer a broadly-supported naming selection.
2. The guru approach
Here the customer trusts our name-finders and relies on the naming gurus on the team to create the appropriate and functioning name. We present the names to our customer's management including our recommendation. The guru approach is suitable for customers who want to rely on the expertise and experience of erfolgswelle® as a name-finder.
erfolgswelle® is the first naming agency that can rely on its own history office. We check name creations from a historic perspective. In addition, we survey our online market researchers about the future effect of the new name. The result: names that are timeless and are designed for the long term from the very beginning.
Please contact us for a non-binding offer.
"The naming agency erfolgswelle® delivers on what it promises:
It finds the appropriate name that works perfectly."
Matthias Stettler, Portfolio-building Manager of the Swiss Insurance Association
Naming project Olten Südwest
One of the largest construction projects in Switzerland: erfolgswelle® is naming the entire project and is responsible for the name-finding of all squares, streets, and paths.
Naming "ArcoWest" office complex
6850 square meters of rental space in Bern: erfolgswelle® developed the name and created the texts http://www.arcowest.ch
Naming of "Sissila" swimming pool
Fresh name after the renovation: erfolgswelle® is responsible for the name-finding for the swimming pool in Sisseln.
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